LIXIL and UNICEF have announced a bold new international partnership to tackle the sanitation challenge. Together, we will contribute to global efforts to improve access to basic sanitation for 250 million people around the world by 2021.
The partnership seeks to be decisive in bringing safe and clean toilets to the one in three people around the world who do not have access to basic sanitation.
A simple and appropriately designed toilet can transform lives – boosting child survival rates, making communities healthier, and even improving children's chances of attending school.
The challenge
"Nearly 800 children die every day from diarrhea caused by unsafe water, inadequate sanitation and poor hygiene. Through this innovative partnership with LIXIL, we hope to help keep every child healthy and alive."
- Henrietta Fore, Executive Director of UNICEF
Last December 15, 2018 the public and invited guests at the Eastwood Mall Central Park in Libis, Quezon City were treated to a Chorale fest as the benefit sale manned by volunteer university students and civic organizations in the country raced to deliver all 1000 GENIE Hand Showers to the sale’s finish line, ensuring the donation of all proceeds to LIXIL-UNICEF ‘Make A Splash’ program.
Placing comfort, hygiene and aesthetics at its forefront, the award-winning GENIE Hand Shower boasts better water pressure performance because of an especially designed water channel and 120 micro spray holes that ensure a robust water flow, even under a low pressure. In addition, users can also look forward to a visibly clean shower experience. Sporting a rarely seen translucent shower face, GENIE Hand Shower is also revolutionary in its product design that prompts users to clean the slime and mineral deposits to ensure they are getting clean water for their shower session even after long-time use.
Four countries in Asia – India, Indonesia, Philippines and Thailand – simultaneously mounted a benefit sale of American Standard GENIE Hand Showers. The proceeds of which will be donated to the LIXIL-UNICEF ‘Make A Splash’ program. In India, all proceeds will be donated to the UNICEF India WASH program. Fittingly named ‘Shower For Good’, consumers who buy a GENIE Hand Shower will be able to enjoy a great shower experience and at the same time help children live healthier lives through access to basic sanitation.
As the world’s biggest player in water technology, LIXIL leverages its expertise as it teams up with UNICEF, who works in over 100 countries worldwide to improve access to clean water, basic toilets and good hygiene practices. Through Make A Splash, the two organizations aim to promote local sanitation markets, by creating demand for sanitation products like toilets, improving supply of such products, and supporting opportunities for affordable finance.
The goal of American Standard aims to sell 1000 units of GENIE Hand Shower in each of
the 4 participating countries – India, Indonesia, Philippines and Thailand – at the ‘Shower For Good’ benefit sale, with all proceeds going towards the LIXIL-UNICEF ‘Make A Splash’ program. In India, all proceeds will go towards the UNICEF India WASH program. What’s more, GENIE Hand Showers were sold at a specially discounted price at P595 each.
With these you'll not just enjoy a state of the art design petal shower but also help LIXIL-UNICEF on providing sanitation facilities. Watch the video to find out more about the exciting product that American Standard has to offer.
https://youtu.be/UvL0PZd95w8
To know more about the campaign visit: https://americanstandard.com.ph/shower-for-good/
Comments
Post a Comment